Spatial Narrative

Client

Morrow Atelier

FIELD

Architecture

Services

Brand Identity, Creative Direction, Web Design

woman in black sleeveless shirt

Overview

Morrow Atelier approached the project with a growing portfolio but a visual identity that no longer reflected the quality of its work. The objective was to create a flexible brand system capable of presenting residential and commercial projects with equal clarity while preserving the studio's understated personality. The result focused on restrained typography, generous spacing, and a digital experience that allowed the architecture to remain the primary focus.

A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
A young woman wearing sunglasses and a dark jacket.
wine glass behind bottle

Result

The new identity established a stronger visual presence while giving the studio a flexible foundation for future growth. With a cohesive digital experience and scalable design system, Morrow Atelier now presents its work with greater clarity, consistency, and confidence across every client touchpoint.

Credits

Creative Direction — Allia Berfe
Brand Design — Allia Berfe
Web Design — Allia Berfe
Development — Studio North
Photography — Rowan Ellis

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